Black Friday 2025 brings the year’s deepest discounts on electric toothbrushes, with premium models from Oral-B and Philips Sonicare dropping to their lowest prices. We’re tracking live deals across all major retailers to help you save up to 50% off on flagship models.
Today’s Live Black Friday Electric Toothbrush Deals
(Last Updated: Monday, November 24, 2025 – 2:51 PM EST)
We recommend prioritizing deals on the Oral-B iO Series and Philips Sonicare DiamondClean Prestige models, as these offer the most advanced technology and the deepest savings (up to 48% off).
Top-Tier Flagship Deals (Premium Savings)
Top-Tier Flagship Deals (Premium Savings)
| Deal | Product | Sale Price | % Off | Action |
| BEST VALUE | Get 65% off Oral-B Genius X Limited Rechargeable Electric Toothbrush | $69.99 | 65% | Check it out |
| Top Sonicare | Get 42% off Philips Sonicare DiamondClean Prestige 9900 | $249.95 | 42% | Check it out |
| Top Oral-B | Get 34% off Oral-B iO Series 9 Limited Rechargeable Black Electric Toothbrush | $249.99 | 34% | Check it out |
| Smart Mid-Range | Get 40% off Oral-B iO Series 8 Electric Toothbrush | $149.99 | 40% | Check it out |
| Sonicare Smart | Get 29% off Philips Sonicare DiamondClean Smart 9500 Electric Toothbrush, Sonic Toothbrush | $199.96 | 29% | Check it out |
| Philips Sonicare Mid-Range | Get 45% off Philips Sonicare ExpertClean 7500 Black, Rechargeable Electric Power Toothbrush | $199.99 | 45% | Check it out |
Mid-Range & Budget Deals (Essential Features)
| Deal | Product | Sale Price | % Off | Action |
| Budget iO Tech | Get 45% off Oral-B iO3 Deep Clean Rechargeable Electric Powered Toothbrush | $59.99 | 45% | Check it out |
| Sonicare w/ Modes | Get 45% off Philips Sonicare ProtectiveClean 5300 Rechargeable Electric Toothbrush, | $59.96 | 45% | Check it out |
| Travel Pick | Get 40% off Philips Sonicare 4100 Rechargeable Electric Toothbrush, | $29.96 | 40% | Check it out |
| Best Starter | Get 38% off Oral-B Smart 1500 Electric Power Rechargeable Battery Toothbrush | $49.99 | 38% | Check it out |
Oral-B vs. Sonicare: Which Black Friday Toothbrush Deal is Right For You?
When choosing your Black Friday deal, the key decision comes down to cleaning technology: the oscillating, round-headed Oral-B iO or the high-speed sonic vibration of the Philips Sonicare.
Flagship Comparison: Oral-B iO Series 9 vs. Philips Sonicare 9900 Prestige
| Feature | Oral-B iO Series 9 (Oscillating/Rotating) | Philips Sonicare 9900 Prestige (Sonic) |
| Cleaning Technology | Magnetic iO Drive: Features a dentist-inspired round oscillating/rotating head combined with gentle micro-vibrations. | Sonic Technology: Uses a traditional long, oval head with up to 62,000 movements per minute to clean beyond the bristles. |
| Smart System | AI Position Detection with a Color Interactive Display on the handle. Tracks all surfaces of each tooth for real-time coaching via the app. | SenseIQ Technology: Senses and automatically adapts intensity when you brush too hard. Full guidance is provided in the minimalist Philips Sonicare App. |
| Pressure Sensor | Smart Pressure Sensor: Illuminates Red (too hard), Green (just right), or stays on a custom color (too soft). | Light Ring: Flashes if too much pressure is used, and the SenseIQ feature automatically reduces intensity. |
| Travel Case | Charging Travel Case (often bulkier). | Premium Leatherette Charging Travel Case with convenient USB-C charging. |
| BF Deal Price | From $249.99 (iO 9) | From $249.95 (9900 Prestige) |
Best Black Friday Deals by Feature & Need
1. Best Black Friday Electric Toothbrush for Sensitive Gums
If you have sensitive gums, prioritize models with a dedicated Sensitive Mode and a highly accurate Pressure Sensor.
- Oral-B iO Series 3/5: The magnetic drive system and Automatic Pressure Sensor are engineered to protect gums by automatically signaling when you press too hard. The iO3 deal for $59.99 is an outstanding value for this technology.
- Philips Sonicare 4100: At just $29.96, this model is a top budget choice. It includes a visible pressure sensor and two intensity levels, allowing for a gentler clean compared to a manual brush.
- Key Feature to Check: Look for a Gentle Clean or Sensitive brush head included in the bundle.
2. Top Smart Toothbrush Deals: Features to Look for on Black Friday
The highest discounts are often on models with the most advanced tech. Use the sale to upgrade your routine with one of these features:
- App Coaching & 3D Tracking: The Oral-B iO Series (iO 7, 8, 9) and Philips Sonicare DiamondClean Smart models provide visual mapping of your mouth, ensuring comprehensive plaque removal.
- SenseIQ / Adaptive Power: The Sonicare Prestige 9900 automatically reduces intensity when it detects excess scrubbing pressure—a highly beneficial feature for long-term gum health.
- Battery Life: High-end models like the Philips Sonicare Prestige can last up to 14 days on a single charge, making them great for travel.
Black Friday Water Flosser Deals & Bundles
Oral hygiene isn’t just about brushing. Water flossers are highly sought-after during Black Friday and make an excellent complementary purchase, often seeing significant discounts from Waterpik and Philips Sonicare.
| Feature | Waterpik Cordless Slide (WF-17CD013-4) | Philips Sonicare Power Flosser 3000 (HX3711/20) |
| Flossing Technology | Standard Single Stream Pulsation | Quad Stream Technology: Delivers four wide streams of water to cover a larger surface area (up to 9x more effective). |
| Design / Price | Portable/Collapsible with USB-C Charging. Price: $47.99 (Great for travel). | Countertop/Corded with a 550ml reservoir. Price: $74.96 (Best for home use). |
| Key Features | Ultra-quiet, 3 pressure settings, up to 4 weeks battery life. | 2 modes, 10 intensities, removes up to 99% of plaque. |
Black Friday Buying Strategy & FAQ
Rule #1: Buy Flagship Models Early
The most coveted models—those seeing the deepest 40% to 65% off cuts—have the highest risk of selling out. If you see a major price drop on the Oral-B iO Series 9 or Sonicare DiamondClean Prestige 9900, secure it immediately. Retailers rarely restock these top-tier deals once they’re gone.
Rule #2: Focus on Bundles & Accessories
While the brush handles hit their floor price on Black Friday, be on the lookout for bundles that include replacement brush heads (an ongoing expense).
Deals to Watch for on Black Friday
- Flagship Brushes (iO 9, Sonicare 9900)
- Mid-Range Models (iO 3/5, ProtectiveClean 5300)
- Water Flosser Bundles
Black Friday Electric Toothbrush FAQ
- Q: Are Black Friday Electric Toothbrush Deals Truly the Lowest Price of the Year?
- A: Yes. Electric toothbrushes are a Black Friday cornerstone. While prices may dip slightly during Prime Day, the volume and depth of discounts on flagship models (40% to 65% off) are typically lowest during the Black Friday/Cyber Week period.
- Q: Which electric toothbrush model gets the biggest discount on Black Friday?
- A: Mid-range models often see the highest percentage off. The Oral-B Genius X often drops below $70 (65% off), making it the greatest percentage savings pick.
- Q: How often should I replace my electric toothbrush head (and are they on sale)?
- A: You should replace your brush head every three months. Replacement head packs are frequently on sale during Black Friday—look for 4 or 8-packs of Oral-B iO or Sonicare Premium heads.
- Q: What is the difference between a sonic and oscillating toothbrush?
- A: Sonic (Sonicare) uses high-speed vibrations (62,000+ movements/min) with a traditional long head. Oscillating/Rotating (Oral-B) uses a small, round head that rotates and pulsates to clean tooth-by-tooth. Both are effective, but the choice is down to personal preference for motion and feel.
Last update on 2025-11-25 / Affiliate links / Images from Amazon Product Advertising API